Awareness around our impact on the climate and natural ecosystems is greater today than ever before. In the wider community, there is a growing tendency to consume with care and responsibility, and with a focus on the circular economy. What do we need to think about when it comes to more sustainable purchasing, and what exactly is circular consumption? We are joined by Alexandra Davidsson, who is an expert in sustainability and a member of Elfa Insights, to help us answer these questions.
Smart storage means being able to see and access what you already own. You are less likely to forget what you have if your possessions are organised so you can easily see them. This may help you use your items more efficiently and not make unnecessary purchases.
Having a dedicated area for recycling and reuse of products in your home may facilitate circular consumption. Products that you are able to repair, donate or sell can be placed in separate boxes or shelves. This makes it easier for you to get started with the recycling process.
Versatile shelving and other modular storage solutions that can be adapted to suit your needs make it easier to organise and store your possessions in a sustainable way. Over time, these units can be moved and switched around to suit your changing needs.
Elfa Insights is Elfa’s think tank where we investigate trends, needs and challenges related to storage. We do this through consumer surveys and by gathering insights from leading experts in sustainable consumption and psychology. This gives us the opportunity to delve deep into our favourite subject, storage, and inspire others to bring order, structure and harmony to their home and thus create space for important everyday things.
Alexandra Davidsson is a sustainability expert with extensive knowledge and experience in circular economy, consumption and sustainable lifestyle. She worked as general secretary for the association Medveten Konsumtion 2016-2022 and has been named one of Sweden's 33 greatest talents in sustainability according to Aktuell Hållbarhet as well as one of Sweden's 101 most powerful in sustainability. She is passionate about circular economy and creating circulars - a concept for the sustainable consumer of the future.
Anneli Östling is a relationship expert, certified psychosynthetic therapist and change leader who works with midwives in her clinic at Kungsholmen in Stockholm. She is also behind the app Otrohetsakuten and is current with the podcast Stora Relationsguiden, which is used as a midwife. I host also a new app and a book with the same title.
Elfa’s Senior PR Specialist and Storage Expert for the past 30 years.
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